Partnership Sales
Next generation selling for your sales teams
“In the times we have worked together, I know that Actualize knows our industry well and therefore can add real value in the way in which you link the training we need to our organisation and culture.”
The way people buy today has evolved dramatically. Thanks to e-commerce and internet product reviews, most sales approaches are now outdated. Being a product expert is no longer the most important aspect of sales.
Our Partnership Sales program is a four-stage approach to selling from a new perspective. Following our unique CUSP model, it will not only bring your sales processes up to date but future-proof your sales team.
What does the program look like?
There are four stages to the Partnership Sales process.
The first stage is to connect with the right people. Who do we want to work with and who will be a good fit for us? How should we connect with them? How do we fully back ourselves to engage with the right people at the right time?
The second stage is to really understand our clients, both professionally and personally. We must help them to be really seen. We need to understand their story and what motivates them. To do this well we must really dial up our genuine curiosity.
The next stage is to share ideas and get creative about what they may need. This is a joint process working alongside the client.
The fourth stage is helping the client progress. What issues can we help the client overcome? How can we understand and reframe any blockers, helping the client move forward in partnership?
Delivered virtually or face-to-face, we use professional role players to bring to life business-based case studies that enable participants to learn by doing.
What are the learning outcomes?
Participants in this program will learn the latest techniques in:
Creating connections confidently
Building trust quickly
Asking powerful questions
Overcoming client objections
Active listening
Establishing real needs
Co-creating solutions
Presenting the value proposition
Helping clients make the right decision